FINANCIAL
- Increase shareholder value.
- Expand operations in the GCC, Middle East, and Internationally.
CUSTOMER
- Provide high quality services.
- Commitment to quality and service excellence.
PEOPLE
- Attract & recruit the best people.
- Treat people like family.
- Provide the best training.
SOCIAL
- Improve percentage of qualified local staff.
- Contribute to the well-being of the local society.